DIGICO & GROUP ONE PRINCIPALS BRING 'SD7 ROADSHOW' TO TOP PRODUCTION COMPANIES & INTEGRATORS IN MAJOR US CITIES.
DiGiCo Chief Executive Bob Doyle, along with Jack Kelly, President of Pro Audio/Lighting distributor Group One, took to the road, introducing DiGiCo’s progressive SD7 system to live sound and theatre engineers, system integrators, designers, specifiers and rental company personnel in the US. The ‘SD7 Road Show’ included stops in many major cities and secondary markets, meeting with principals and staff at many top production and rental houses including Thunder Audio (Detroit, MI); Clair Brothers Audio (Chicago, IL and Nashville, TN), Soundcheck (Nashville), Sound Image (Nashville and San Diego, CA), ATK Audiotek (Valencia, CA), Hollywood Sound Systems (Los Angeles) and Delicate Productions (Camarillo, CA). DiGiCo Brand Sales Manager Allan Nichols and Technical Sales Coordinator Taidus Vallandi joined the duo for respective Nashville and southern CA dates.
“This approach is essential in growing our business worldwide,” explains Doyle, “as all major territories look to the US for their product use directives. Because of the niche nature of the pro-audio industry, this is an important way of carrying the word-of-mouth message to engineers, system integrators and designers and even rental company warehouse personnel about the new SD7 system, and to encourage them to specify the console on upcoming projects and tour riders.”
“The launch of a major technology advance like the SD7 is best fully appreciated when seen in-person and on a guided tour by an experienced pro like Bob,” says Kelly. “It was also a great time for me to visit with lots of existing Group One customers now that DiGiCo is part of our product line, along with Blue Sky, Celestion, MC2, and XTA.”
Hailed as the future of digital mixing technology, DiGiCo’s progressive SD7 system features ‘Stealth Digital Processing’ - a high density digital processing, mixing and routing engine exclusive to DiGiCo. Based on the latest incarnation of FPGA (Field Programmable Gate Array) technology, known as Super FPGA, it’s a core component of the SD7’s quantum leap in console design. Allied to two of the latest generation of SHARC ® effects, dynamics and control processors, it endows the console with a staggering eight times the overall processing power of a D5 Live. The benefits are to be found not only in the high resolution audio processing that makes 128 simultaneous 192kHz signal paths readily achievable, or 256 at 48kHz/96kHz, but limitless flexibility too.
With 448 simultaneous optical and 224 MADI and 24 integral connections, and 128 busses plus 32 matrix busses and 32 graphic equalisers you can build more complex shows than ever imagined
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About DiGiCo
DiGiCo is a UK-based manufacturer of some of the worlds most popular, successful and ground-breaking digital mixing consoles for the live, theatre, broadcast and post production industries and are exclusively distributed in the U.S. by Group One Ltd. of Farmingdale, New York. For more information, go to: www.digico.org
Press Contacts:
David Webster at DiGiCo
Tel: +44 1372 845600
Email:webby@digiconsoles.com
Diane Gershuny
DGPR
Tel: 562-366-8869
Email: dgershuny123@gmail.com